Book Production for the Indie Author
This is Part 5 of my Self-Publishing Made Simple blog series.
You have a polished manuscript. You have bought a block of ISBN numbers. You’ve determined how you want to present yourself as a publisher re using an imprint or not.
Now you’ll need to decide if you will be publishing an ebook, paperback, and/or hardcover edition. Finish the copyright page by adding ISBNs for the format of your choice.
Note: If you’re simply going to upload your book to Amazon and participate in their KU program, likely you can use the ISBN number assigned by Amazon. This is true for certain other distributors as well. But keep in mind that this will register them as the publisher on record rather than you. See Part 4 for how to assign book titles to an ISBN number.
Book Descriptions and Tag Line
Write a one-sentence tag line for your book along with short and long story descriptions. If you need help, go here:
Blurb Writer: http://www.blurbwriter.com/
Blurb Bitch: http://www.blurbbitch.com
Karen’s Blurb Service: http://www.angelfire.com/stars4/kswiesner/BlurbService.html
Killion Group: http://thekilliongroupinc.com/
For a paperback, decide if you want a longer blurb on the back cover or a shorter one with review quotes. Remember to leave room for the bar code. You do not need to buy this. Distributors will provide their own bar codes, or you can get one free online. Prepare the back cover copy to send to your cover designer.
Prepare your author biography. This should be written in third person in an engaging manner. List your writing awards, professional organizations, genres, and special interests. Have a long bio, a short bio, and a couple of speaker introductions geared to writers and readers. You’ll need a shorter bio for the online book distributors, where you might want to include the URL to your website or newsletter.
Make a list of your keywords. These are phrases readers might use to search for your book. They don’t have to be one word. You can use phrases such as, “mysteries with humor” or “cozy mysteries with pets” or “mysteries set in small towns.” Here’s an example of more keywords for mysteries. Look at the bestseller categories on Amazon for more ideas. https://kdp.amazon.com/en_US/help/topic/G201276790
Think about a scene or two that you’d like to see depicted on your cover. Also consider your series branding if your book isn’t a standalone. Colors, text, and placement should be consistent from book to book. So should the art style. Look for a cover artist who has a portfolio of books in your genre. Join the writing community to get recommendations.
If you’re unsure what to charge, look at other books in your genre with similar page counts to see what the going rates are. What are readers in your genre willing to pay for a print book or a digital copy?
Formatting comes next. You can do it yourself, hire a professional, or use one of the third party aggregates, such as Draft2Digital, to do the conversions for you. What you’ll need will depend on your technical skills and where you plan to upload your book.
Before we get into particulars on book distributors, decide where you want your book to be sold. Are you planning to sell it at Amazon alone, perhaps with their Kindle Select program so people can get your book through Kindle Unlimited? Then all you need is a mobi file. For BN, Kobo, and Apple, you’ll need an ePub file. For print, a pdf file is required.
Barnes & Noble Press: https://press.barnesandnoble.com/
Apple Books: https://itunesconnect.apple.com
Google Play: Access through one of the Aggregators below
Once you have all these pieces ready to go, you can start uploading to the various book distributors.Self-Publishing Made Simple, Part 5 - Book Production for the Indie Author #indiepublishing #amwriting Click To Tweet
Coming Next: Ebook Distributors
Did you miss our earlier posts on Self-Publishing Made Simple Blog Series?
Go here to catch up:
Part 4 – Buying and Assigning ISBNs https://wp.me/paLXP7-4pO
Part 3 – Adding Front & Back Material https://wp.me/paLXP7-4pz
Part 2 – Manuscript Preparation for the Indie Author https://wp.me/paLXP7-4oX
Part 1 – Getting Started as an Indie Publisher https://wp.me/paLXP7-4oQ
April 15-21 RONE Awards
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April 1 – 18 Booklovers Bench
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