Self-Publishing Made Simple – Getting Started
Have you been wanting to indie publish your work, but you don’t know where to begin? Or does the prospective task seem so daunting that it paralyzes you into inaction? Is this even something you can do for yourself, or will you need a “village” to help you along the path to publication?
Let’s think a moment about the difference between a self-published and an independently published author. Anyone can self-publish his work. But an indie author is more likely to be a professional career writer who understands what makes a polished book and what the marketing requirements are to go along with it. He’s not a one-book wonder but is looking to make a profit. With this goal in mind, he treats his career as a small business. But whichever term you use, these same steps apply. I will use them interchangeably in this multi-post series.
We’ll discuss setting up your own imprint, buying and assigning ISBNs, preparing your manuscript, creating front and back material, and options for ebook and print formats.
Getting Started as an Indie Publisher
First let’s look at why you’d like to indie publish your novel. Do you want to become a hybrid author by reissuing your backlist titles or by publishing new works in between your traditionally-contracted books? Perhaps you have a novel that doesn’t fit genre guidelines or a personal project you would prefer to self-publish. Or maybe you have an idea for a nonfiction book that lends itself to indie publishing.
Why should you self-publish your work?
- You have a backlist and the rights reverted
- You want to publish work in between your traditionally-published novels
- You have a book that doesn’t fit into a particular genre category
- You have a nonfiction project that you want to publish on your own
- You want to direct the publishing process, in terms of:
- Quality control
- Pricing and discounts
- Input on cover and interior design
- Higher royalties
- Rights ownership
- Publication schedule
- Learning curve
- Time-consuming tasks
- Production costs
- Back cover copy, book descriptions, metatags are your responsibility
- Author/Series Branding is essential
- Loss of prestige
- Difficulty getting reviews
- Limited booksigning and speaker opportunities
- Tougher standards to join professional writers organizations
- Bookstores and Libraries may not stock your work
- Pressure to Produce
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What do you see as the advantages and disadvantages of independent publishing?