Choosing an Ebook Distributor

If you are not planning to be exclusive to Amazon, you’ll have several choices on where to publish your work in e-book format. You can either upload directly to the book distributors or go through a third-party aggregator. Other blogs compare these choices more thoroughly, so consider this an overview. This post will help you decide where to upload your self-published book.

Going Direct 

Publish your book directly to these distributors for maximum royalties and promotional benefits that may not be available otherwise. It really isn’t hard and you’ll like getting monthly royalties from these vendors once you learn the ropes.

Amazon Kindle –Since the majority of e-book sales are through Amazon, it’s best to go direct through KDP. If you go exclusive in Kindle Select, you can take advantage of certain promotional opportunities such as Kindle Unlimited and sales options.

BN Nook– You can schedule price promotions in advance.

Kobo – Ask to activate the Promotions tab to participate in special deals. You can opt-in for Overdrive and get a royalty 50% of library list price. Kobo Plus is a subscription service.

Apple Books – Apple has a new platform for authors, making it easy to upload your books directly without owning an Apple device. Fill out the four steps at the Publishing Portal – Upload your  ePub file & book cover; Add Title, Author & Description; Set Categories; Enter publisher & ISBN info. If this doesn’t work, if you only have a Word document, or if you need further instructions, see my advice here: https://nancyjcohen.com/publishing-direct-to-apple/

Google Play – They can discount your books at any time. This becomes an issue if Amazon does a price match. The solution? Raise your prices for this vendor.

Third-Party Aggregators

You can avoid all the angst and publish your book through a third-party aggregator that has multiple publishing partners.

Draft2Digital

  • Takes 10% cut of retail price.
  • You can set preorders at one site. Also handy for revised files.
  • Note you make a higher royalty (59.5%) going through D2D than going direct to Kobo (35%) with a book priced less than $2.99.
  • Payments are once a month direct to bank account.
  • Easy to upload files for free file conversion into mobi, ePub, pdf files
  • Author profile page and book tabs and Custom Book Carousels
  • Audiobook Production/Distribution via Findaway Voices
  • Universal Book Links via https://www.books2read.com/
  • Easy user interface and responsive customer service
  • New release notifications
  • Schedule sales ahead of time

Smashwords

  • Readers can buy direct from the SW Store.
  • Special copyright page wording is required. Approval for premium catalog needed.
  • SW’s royalty rate varies. Monthly payments via PayPal.
  • Set preorders in advance
  • Exclusive Promotions, Discount Coupons, New Release Alerts, Series Listings
  • Discount coupons on SW do not impact your retail prices at other stores.
  • Free ISBNs for use on SW sites
  • Author profile page and Author interview

PublishDrive

  • Takes 10% cut of retail price
  • Publishes to Google Play among numerous other sites.
  • Price Promotions in a few easy steps
  • You can add POD and audiobook formats to your distribution

IngramSpark

  • IS charges fees for uploads and revisions. Discount coupons may be available.
    Distribution includes 60+ e-book retailers.
    Royalties on e-books are 40% compared to 70% going direct to Amazon through KDP (depending on book price). However, KDP only allows you to reach Amazon customers.

You can also upload your books directly to some of the vendors above and use a third-party aggregator for the rest. One of the biggest advantages of the third-party aggregators is that they can reach the library market. Check out their partners and then make your own choice on which one you favor.

Choosing an eBook Distributor #indiepub #pubtip Click To Tweet

Disclaimer – This advice is based on my interpretation. Please visit each site to check for updates and to make your own evaluation.

Coming Next – Print Distributors

By the way, did you know the first four books in my Bad Hair Day Mysteries are available in Audiobook format? These stories are “funny, light, full of surprises and twists.” Go Here to learn more and listen to samples.

Self-Publishing Made Simple – Part 7

This is Part 7 in my Self-Publishing Made Simple blog series.

Self-Publishing Part 7

Print Book Distributors for Indie Authors

Print distribution options for indie authors include, but are not exclusive to, Ingramspark, KDP Print, Barnes and Noble Press, and Draft2Digital Print. Uploading is free, or in Ingram’s case, free with a coupon code. Books are printed on demand, so there is no print book run like for a traditional publisher. You may order author’s copies at a discount. Usually, you’ll bring your own books on consignment to a signing event.

Print Options
Amazon KDP Print: https://kdp.amazon.com
IngramSpark: https://www.ingramspark.com/
Barnes & Noble Press: https://press.barnesandnoble.com/
Draft2Digital: https://draft2digital.com

Disclaimer: This information changes rapidly, so it only represents my interpretation at the time this article was written. Please let me know if you have any updates or corrections.

KDP Print
Benefits of publishing paperbacks with KDP include:
• You can reach readers through Amazon websites in the US, Europe, and Japan.
• Physical proofs and author copies are available. Your KDP proof and author copies for the UK and Europe will be printed and shipped from within Europe. For author’s copies, you pay printing costs plus shipping and tax.
• Use your own ISBN, or KDP can supply one for you. This free ISBN can only be used on KDP for distribution to Amazon and its partners. It cannot be used with another publisher or a self-publishing service.
• If you use your own ISBN, KDP will check to see if your imprint matches what is on file at Bowker. If you are reprinting your book, the title, author name, and trim size/binding type must stay the same. The ISBN cannot be changed after publication. A new edition requires a new ISBN.
• Royalty is 60% of retail price minus printing costs. Printing Cost for a 77,000 word book that’s 268 pages in pdf format is $4.07. So for $14.99 x 60% royalty = 8.99 – 4.07 = $4.92 royalty
• You can save your book as a draft and order proof copies before publication. Proof copies will have a “Not for Resale” watermark on the cover and a unique bar code but no ISBN. You pay only the printing cost for your selected marketplace plus shipping.

kdp print proofs

Barnes & Noble Press
• Print preorders are available up to 180 days in advance.
• E-book preorders are available up to 12 months in advance.
• One free correction for print book files per cover and interior file.
• Can order advance copies of print books ahead of publication even if the book is available for preorder, before your on-sale date.
• To transfer a title from D2D: B&N will give you a transfer request form that you send to D2D. They will release the book over to B&N. You keep your reviews and EANs so you don’t have to change any links.
• Print books published by B&N Press will more likely be available to their own booksellers for ordering.
• You’ll be able to create an e-book coupon code to sell your books at a specially discounted price to NOOK readers, without worrying about price matching on other retail sites. Go to the Manage Promotions section from your Projects page.
• Series Management allows you to view your titles’ metadata grouped by Series.

Draft2Digital Print
• Cover Converter—If you need a print-ready version of your e-book cover, they’ll generate one for you.
• Cover Templates—If you want to supply your own existing print cover, you can use their free cover templates to ensure it is the right size.
• Various Trim Sizes—All of the POD industry-standard trim sizes are here.
• Auto-Generated Interior—If you submit a .doc file, this can help keep the weird line breaks and widowed and orphaned text to a minimum. You can also upload your own print-ready pdf file.
• Other Choices—Matte or glossy finish for your cover, cream or white paper for your interior, a free ISBN from D2D or supply your own.
• Brick & Mortar Distribution—You will need to request that a bookstore order and carry your books. They can place orders through their regular channels. Draft2Digital does not distribute directly to physical bookstores. They do distribute to Baker & Taylor.

The Best Choice
• Use KDP for print distribution to Amazon and Amazon Europe only. Do not enable expanded distribution.
• Use BN Press for distribution to Barnes and Noble.
• Use Ingram for print distribution everywhere else. The next two posts will focus on this distributor.
• You can use the same ISBN number for all print editions in the same format, such as trade paperbacks. If you want a hardcover edition, you’ll need a different ISBN. This is assuming you own the ISBNs and not the distributor.

If you’ve uploaded to Ingram first, and Amazon is showing your book as unavailable, submit your KDP print edition. Amazon will use this version instead of the Ingram book and your title will show up as being available. But you can only upload your file to KDP when you are ready to release the title.

Likely you’ll have to access your account at Amazon Author Central, claim your new title, and request the print edition on Amazon be linked to the e-book edition.

Print Book Distributors for Indie Authors - Part 7 in my Self-Publishing Made Simple blog series #indieauthors #indiepub Click To Tweet

Coming Next: Why Choose Ingram?

Did you miss our earlier posts on Self-Publishing Made Simple Blog Series? Go here to catch up:
Part 6 – E-book Distributors, https://wp.me/paLXP7-4qf
Part 5 – Book Production for the Indie Author, https://wp.me/paLXP7-4q6
Part 4 – Buying and Assigning ISBNs, https://wp.me/paLXP7-4pO
Part 3 – Adding Front & Back Material, https://wp.me/paLXP7-4pz
Part 2 – Manuscript Preparation for the Indie Author, https://wp.me/paLXP7-4oX
Part 1 – Getting Started as an Indie Publisher, https://wp.me/paLXP7-4oQ

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RWA17 Workshop Recap – iBooks

Amy Atwell from Author E.M.S. gave this workshop at #RWA17. Note that iBooks is in 51 countries and it’s the number two online book retailer in the U.S. Keep in mind that iBooks is the default reading app on all Apple devices. How can you get your book there if you are indie publishing? You could go through a third-party aggregate such as Pronoun, D2D, or Smashwords. Or you can set up your own publisher dashboard with iTunes Connect. Customers buy your book via the iTunes or iBooks app. For uploading books, you need iTunes Producer and a Mac computer. You can hire a formatter who does these uploads or go through one of the aggregates if you don’t own an Apple computer. Once your book is uploaded directly, you can go into your dashboard from any device. If you are doing the upload (or your formatter is doing it for you), you will need an ISBN number for your ebook. If you move a book later from an aggregator to direct upload, you’ll lose rankings and reviews.
Ereader Device
Disclaimer: These notes are subject to my interpretation. Any errors are mine.
Reasons for failure to Upload may be because your epub file isn’t properly validated. Your coding may not match Apple’s requirements. If you’re using epub3 format, it may need versioning info. For Versioning, you add data on what’s new, such as an excerpt or a bonus scene. Readers who have bought your book will be alerted that a new version is available.
Other reasons for error messages might be that your image is too big; you’ve added links to other retailers; you have improper use of iBooks branding; you’ve mentioned a sale or discount in the book’s description; or you haven’t filled in the right primary category.
You can put a sale start and end date. You can do preorders up to a year in advance.
To attract readers, try offering a sneak preview for iBooks fans only. Make use of the free download codes per title. Ask readers if they want to be notified of new releases or sales of your iBooks titles.
Send a request for your series to be linked once you have at least 3 consecutive titles available.
Useful tools include iTunes Link Maker, the Affiliate program, banners and widgets with links to your affiliate code.
Also note that when you do tweets about your books, use #iBooks instead of #iTunes.
For more tips on iBooks, see my previous blog on iBooks Tips for Writers.
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