Nancy's Notes From Florida

Final Words from #Ninc14
December 12, 2014

Final Advice for Writers from #Ninc14
Novelists, Inc. Conference St. Pete Beach Oct. 2014

To summarize the concluding talks from #Ninc14, here are the final points.

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If you have a lifeboat or collaborative team, specify your goals. Is it to increase sales or readership, or to reach bestseller status?

Series or related books sell the best. Make the first one $.99 so it can be called a bestseller as opposed to free.

Check to see if you have some rights back if not all, i.e. Do you have the rights for non-US territories, audio, translation rights?

Hire translators from the United States and not from other countries. If you hire somebody from outside the US, you will have to pay them royalties.

Don’t get discouraged. Just get more material out there. It’s easy to get distracted and overwhelmed. Once you’re making money, hire people to do everything.

It’s the technology age and you have to do social media, whether or not it’s in your comfort zone.

Ask your readers what they prefer in how they buy books. Do they pre-order?

Don’t just dip your toes in the brave new world of self-publishing. Jump in naked.

Don’t make decisions based on fear. Make it based on your intuition. Know what you are good at and what you need help with. What does success mean to you?

Get your titles out there. They don’t all have to be full-length novels.

Ask your publishing partners these questions: What can you do better than anyone else? What do you think I do well? How could I do better? What skills can you contribute? What market intelligence do you have that we can use together? What information do I have that you need, and for what purpose? What’s the best way we can add value for each other?

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Note: Any errors in this article are due to my interpretation.

Contest Alert!

Win a $25 Amazon/BN gift card or free ebooks from Booklover’s Bench authors, including a copy of my cruise ship mystery, Killer Knots, in our December contest: http://bookloversbench.com/contest/

 

 


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iBooks Tips for Writers
December 10, 2014

Working with iBooks
Novelists, Inc. Conference St. Pete Beach Oct. 2014

iBooks

Representatives from iBooks spoke at the Ninc conference. They said their readers like free ebooks, so Apple offers the first free in series promotion. Their readers are also willing to pay more for a book so don’t be afraid to price higher.

Pre-orders count double toward your sales ranking—when a pre-order comes in and when the book releases. You can do pre-orders up to one year before the book’s release. You can offer a sample of the story when the book is in pre-order. So Step One is to set the pre-order date, which is when the book is available for ordering. Step Two is to set the sales start date, when the book can be sent out.

iBook sales count on the USA Today list. iBooks are only allowed on five devices for one person. You should put your iBook links on your websites, Twitter, newsletter and elsewhere. For Twitter, use the hash tag #iBooks, not #iTunes.

It takes time to build readers on this platform. They recommend you have three books minimum in your series when you offer the first one free. In the back material, make sure you include links along with covers for your other books.

Make sure your name is readable on a thumb-sized cover. For the URL, take out the specific country, and the URL will redirect to the country of the buyer.

i.e. Take out the U.S. part from this link:
https://itunes.apple.com/us/artist/nancy-j.-cohen/id411505950?mt=11&uo=4&at=1l3vsrx

And it becomes this link that redirects to the buyer’s country. See if this works for you:
https://itunes.apple.com/artist/nancy-j.-cohen/id411505950?mt=11&uo=4&at=1l3vsrx

They can only link your series titles if the books are uploaded by the same publisher. So if the books come from different sources, they won’t be able to link the titles in a series. [NOTE This is no longer true. It doesn’t have to be the same publisher but be consistent with your series title in the Metadata for each book.]

You might want to join their Affiliate program so you can share in some of the revenue from sales.

iBooks is in 51 territories. The German market is huge. We need to think more globally. Apple has a strong worldwide presence. India will be an emerging market for ebooks.

Note: Any errors in this article are due to my interpretation.

Contest Alert!

Win a $25 Amazon/BN gift card or free ebooks from Booklover’s Bench authors, including a copy of my cruise ship mystery, Killer Knots, in our December contest: http://bookloversbench.com/contest/

Save


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Buy Books for Gifts
December 9, 2014

As you do your holiday shopping, consider supporting authors and booksellers by buying books for gifts. You can find something for everyone’s taste. Even your friends who don’t own an e-reader device can download free apps to their cell phones or tablets. So you can still gift them an ebook. If you have an indie bookstore in your area, stop by and make a purchase. We need to show our support for these stores that still exist. And now for the commercial. Here are some of my titles for you to consider:

For Your Hairdresser, Nail Tech, Beautician and/or Readers Who Love Mysteries

Give them a Bad Hair Day Mystery. The adventures of hairstylist and salon owner Marla Shore will thrill them with murder, mayhem, humor and romance. If you want a brand new hardcover, start them off with the latest title, HANGING BY A HAIR.

HangingbyaHair (414x640)

If you want a brand new paperback, order SHEAR MURDER from HQ Worldwide Mystery Library.

Shear Murder

Most of the Bad Hair Day Mysteries are available in digital copies. Look for them here:

Amazon
Barnes and Noble
iBooks
Kobo

For the Armchair Traveler, History Buff, True-Life Memoirs or Adventure Travel Fan

Try my father’s 1929 cross-country hitchhiking adventure, THUMBS UP.

Thumbs Up

For the Writer

Whatever genre they write, they can use a copy of WRITING THE COZY MYSTERY. This instructional guidebook will take them step-by-step through the process of writing a winning whodunit.

Cozy

For the Romance Fan

For friends who like a hot, sexy read, give them a book from my Drift Lords series. These romantic adventure tales will sweep them away to a modern world mixed with myth and magic. WARRIOR PRINCE, WARRIOR ROGUE and WARRIOR LORD are available in print and digital formats.

WarriorPrince300 WarriorRogue300 WarriorLord_w8513_300

Contest Alert!
Win a $25 Amazon/BN gift card or 1/6 free ebooks from Booklover’s Bench authors, including a copy of my cruise ship mystery Killer Knots, in our December contest: http://bookloversbench.com/contest/

HAPPY SHOPPING!

 


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Flamingo Gardens
December 7, 2014

Yesterday, we revisited Flamingo Gardens where we’d been members years ago. It’s the only botanical gardens in the Fort Lauderdale area. For an $18 admission fee, you can enter the lush grounds through the gift shop. In the back is the entry through an impressive arch of holiday lights.

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Along winding paths, you can admire the tropical greenery and enormous trees like the live oaks that have grown here for 200 years. Who said south Florida didn’t have tall trees? Colorful flowers abound amid trickling waterfalls and spreading plants.

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Next comes the Aviary where birds run free, then a caged section holding owls, eagles and hawks. These birds of prey are all injured and can’t be released into the wild. So they are, in effect, rescue animals.

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We skipped the snakes behind glass cases and the guide-led wildlife encounter to head toward the historic Wray home. I love seeing how people lived in 1930’s Florida.

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After eating hot dogs at the outdoor café, we viewed the zoo area with a bobcat, turtles, alligators, a black bear, and more. We passed on the tram ride, annoyed at the extra cost and that they don’t allow visitors to stroll the expanded acreage because you have to take the ride there. That’s one reason why we dropped our membership. The place isn’t as well maintained as Fairchild in Miami or Leu Gardens in Winter Park. It’s pleasant for visitors but limited for locals due to these reasons.

See the iguana in the picture below on the right? And you do know that flamingo get their color from eating shrimp?

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I am not sure, but I think that might be a breadfruit tree above. The path ends again at the gift shop which always has an appealing array of Florida knickknacks, books, souvenirs, snazzy umbrellas and more. The gardens are certainly worthwhile for visitors who wish to experience our ecological environment. I suggest you go in the cooler months when it isn’t buggy. Yesterday was perfect, in the seventies and sunny.

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Contest Alert!

Win a $25 Amazon/BN gift card or free ebooks from Booklover’s Bench authors, including a copy of my cruise ship mystery Killer Knots, in our December contest: http://bookloversbench.com/contest/. Unfortunately, if you entered before, you’ll need to enter again. Rafflecopter screwed up and lost all our entries.

Now speaking of flamingos, Freddie the Flamingo is the official mascot of Florida’s MWA chapter. Come join us for SleuthFest 2015 in Deerfield Beach on Feb. 26. Guest speakers include bestselling author James Patterson and humorist Dave Barry. For more info, go to http://www.sleuthfest.com

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Pitching your Book to Hollywood
December 5, 2014

How to Attract Hollywood to your Book
Novelists, Inc. Conference St. Pete Beach Oct. 2014

Why does Hollywood keep doing sequels and remakes? The simple answer is fear. Studios are filled with people who have legitimate fears about their jobs.

Hollywood Ninc14

China is a huge market right now. A movie might not do as well in the United States as it does in the international market. Character dramas and romantic comedies do not travel globally. The failure rate for romantic comedies in the United States is high. They are under-performing in theaters, so they’ve migrated to television. Romance is alive on the big screen but in melodrama, not comedy. These films do well in English-speaking, Western European countries but not in Asia. Character driven stories do not perform as well as dialogue driven ones. Hollywood honchos have to consider the P&A Cost or Print and Advertising budget. A $100 million movie costs $200 million to market. Smaller movies do not work as well because of this factor, and they do not attract as much attention.

Movie Sequels

Television has a bigger audience, so character driven stories can work better here. Authors should point to their sales to convince filmmakers there is an audience for their work. Pitching in Hollywood is for seasoned writers-producers. These people create TV shows. The speaker said she does a preliminary pitch first and then a more formal pitch. Then they “clear the arena” to see who else is doing similar projects.

Tips for Authors

Understand Hollywood is looking for something different.
Boil your novel down to one sentence.
Don’t say “this meets that” to describe your work comparing movies.
Be open about casting.

Trends

Hollywood is making more features for the international markets.
African-American romantic comedy ensembles are finding audiences.
Low-budget Christian films are finding audiences.
There is a market for romantic melodramas in feature films.
TV is great for character driven stories. They can deliver bigger audiences than features.
Traditional romantic comedy has migrated to TV.

How to Approach a Writer-Producer

Have your agent submit your published novel. The writer-producer may request a “shopping agreement” which gives them one year to pitch your story with no payment. If interested, the studio or network will pay the author and the writer-producer separately.

Note: Any errors in this article are due to my interpretation.

Contest Alert!

Win a $25 Amazon/BN gift card or free ebooks from Booklover’s Bench authors, including a copy of my cruise ship mystery, Killer Knots, in our December contest: http://bookloversbench.com/contest/


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