Nancy's Notes From Florida

Publix Cooking Class – Seafood

July 5, 2018

We started the evening at Publix Aprons Cooking School with a glass of light golden sparkling Chloe Prosecco. This was a pleasant drink that’s good for sipping before dinner.
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The first course began with Grilled Shrimp Skewers accompanied by Corn and Pineapple Relish. This corn would make a good side dish by itself. The dish seemed reasonable to make at home, although I’d substitute parsley for the cilantro. The wine with this starter was a Buried Cane Chardonnay. It was a medium gold color, and I liked it enough to put it on my buy list.
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Cooking Tip: If you want to know if the oil in your pan is hot enough, add a couple of kernels of popcorn. When they pop, the oil is ready. Be careful the popped corn doesn’t hit you in the eye, so avoid leaning over the pan.

Next we watched the chef prepare Louisiana Lump Crab Cakes with Tasso Tartar Sauce. These were really good; crispy on the outside and soft on the inside. I could eat a meal just with these crab cakes. They were served with salad greens.
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In keeping with our seafood theme, the main course was Key West Jerk Snapper with Papaya and Red Pepper Jam. We each got a firm piece of fish that was moist and tasted good with the sauce. The wine was a Nobilo Sauvignon Blanc with a medium gold color. This was light and fruity.
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Cooking Tips:
Don’t marinate fish or shrimp with citrus, such as orange or lime juice, for more than an hour and a half or the citrus might cook the seafood, as in ceviche.
Dry the fish by patting it with paper towels before frying it. Our chef used a stainless steel sauté pan.
Pigeon Peas with Rice accompanied the fish as a side dish. This had a tomato base, unlike the version I like to make. The Earth Heart Erath Pinot Noir was good with this entrée.

Dessert was a divine Mississippi Molten Chocolate Cake, otherwise known as a lava cake. It melted in our mouths, the heat dissolved by a scoop of vanilla ice cream. My mouth is watering at the memory. I wasn’t fond of the Stella Rose Prosecco that came with this last course.
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Needless to say, I came home and conked out. Too much to eat and drink, but it was definitely worth the effort. I can’t wait to sign up for another class. Look for one near you at Publix Aprons Cooking School.
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Key West 2018

June 26, 2018

We drove down to Key West on the Thursday before the Mystery Fest Key West conference began. Once you hit the Keys beyond Miami and Homestead, you pass interesting little towns on each island along with scenic ocean vistas on either side of the highway. On Ramrod Key, we stopped for lunch at Boondocks. Their creamy New England clam chowder was one of the best. I liked the crabmeat salad and cole slaw that accompanied the soup. A half portion of salad was more than enough.

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After arriving in Key West, we checked in at the Doubletree Grand Key Resort and then took the hotel shuttle into town. Here we meandered around until our friends Alyssa Maxwell and her husband joined us for dinner. We dined at Conch Republic Seafood Company. Richard and I shared stuffed mushrooms and grilled mahi mahi. We were as stuffed as the mushrooms when we’d finished.

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Friday morning, we were free, so we visited the East Martello Museum, a Civil War era fort. Exhibits tell about how the fort was used during the war as well as a bit of Key West lore including ghost stories and the creepy Robert the Doll tale. Doll houses, a treasure chest, and a cannon were among the relics displayed. Then we went outside toward the tower where a spiral staircase takes you to the top. Here are some scenic views.

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Hungry from our exertions, we drove into town and lunched at Pinchers Crab Shack on Duval Street. Then it was back to the hotel for the start of the conference.

 What’s your favorite place in Key West?

See all my Key West Photos Here



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Trimmed to Death – Cover Reveal

June 15, 2018

Trimmed to Death, #15 in the Bad Hair Day Mysteries, will be released on Sept. 25, 2018 and is available for pre-order.

 

TRIMMED TO DEATH eBook

 

Hairstylist Marla Vail enters a bake-off competition that’s a real killer when a contestant ends up dead.

Savvy hairstylist and amateur sleuth Marla Vail enters a charity bake-off contest at a fall festival sponsored by a local farm. While she waits to see if her coconut fudge pie is a winner, Marla joins a scavenger hunt where people playing character roles are the targets. Instead of scoring points with a live person, she finds a dead body planted face-down in the strawberry field. Who would want to cut short the life of food magazine publisher and fellow bake-off contestant Francine Dodger? As she investigates, Marla learns there’s no shortage of suspects. A celebrity TV chef, food critic, olive oil importer, food truck owner, pastry chef, and cookbook author may be stirring up more than their next recipe. Can Marla unmask the killer before someone else gets trimmed from life?

Recipes Included!

Cover Design by the talented Patty G. Henderson at Boulevard Photografica.

TRIMMED TO DEATH, Sept. 25, 2018, Orange Grove Press
Digital ISBN: 978-0-9985317-5-5
Print ISBN: 978-0-9985317-6-2

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ORDER HERE

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Preparing for a Book Launch

June 14, 2018

Once you or your publisher sets a date for your new release, you can start planning ahead for the big day. You’ll need to begin months earlier and get your pieces lined up ahead of time. Planning for a new release can be a full-time marketing job, so I’d advise you to set aside a few weeks to get everything done. Here’s a basic countdown schedule to act as a guideline.

4 to 6 months ahead

Prepare your story blurbs and tag lines.

Update the author biography on your website. Have a short and long one along with a separate speaker introduction.

Send out advance reading copies to reviewers and bloggers.

Announce the launch date in your newsletter and on your social media sites.

Schedule a virtual blog tour.

Reserve ad space in trade journals, e-magazines, and online reader sites.

Set up speaking engagements and signings.

2 to 4 months ahead

Send out a press release about the new release and include signing dates.

Do a Cover Reveal once your book is available for pre-order.

Write a page full of tweets and Facebook posts about the new release.

Create your book trailer (optional) and add to social media sites.

Write guest blog articles and interviews for your virtual book tour.

Run contests or giveaways with your ARCs as prizes.

Order print promo materials and swag for conferences

Consider if you want to put another book in your series on sale during the window of your book launch.

1 to 2 months ahead

Set a book launch party date, time and place. Here’s an example of the online site I share with author Maggie Toussaint: https://www.facebook.com/NewReleaseParty/

Write the party posts, determine the prizes, and schedule all posts ahead of time.

Create memes for your launch party and the new release.

Send out “Save the Date” notices. Treat the launch as an “event” and broadcast it on your social media sites and to your influential contacts.

Schedule a newsletter and blog to post on the launch date.

Update your website with reviews as they come in. If time permits, thank each reviewer.

Write a book club discussion guide (optional).

Post the first chapter on your website.

Put excerpts on your blog to entice readers to want more.

Do as much of this work in advance as you can. This is simplifying all the effort a book launch entails but being prepared relieves some of the stress as your book birthday approaches.

Preparing for a Book Launch #amwriting #bookmarketing Share on X


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