What I Wish Someone Had Told Me

We continue with my recap of panels and workshops at SleuthFest. These are my interpretations and notes, and any misstatement is my error. Photos are viewable from my Facebook Page. Go there, Like my page, then click on Photos. Next click on Albums and then SleuthFest 2014.

“What I Wish Someone Had Told Me” with Spotlight Speaker Hank Phillippi Ryan at SleuthFest 2014

Approach your writing one page at a time. Just do it and follow your dreams. Be ready for the 40,000 word slump. Somewhere in the middle, we all have a slump. “I’m just not sure if I can finish it.” You will if you want to. So how do you get rid of this panicky self-doubt? You don’t, but know that you are not alone. Power your way through your first draft. Just tell the story. You can fix it later. Go word-by-word. Everyone has doubts. But it is never that bad, and it might even be good. So before you crash and burn your manuscript, make a copy. Also remember when you first had the idea for the book and fall in love with your story again. You’ll have renewed vigor and enthusiasm.

Don’t waste time seeking the Holy Grail. There is nothing. There is only your way. If it works for you, that is the right way. If you stall, there is another way. There is always another way.

Get yourself into the real world and put yourself in a community where you can talk to people about the same things. You are not alone. You write alone, but we are all here with each other, and we all have the same goals.

Don’t underestimate how hard it is to take criticism. Listen with an open mind. You don’t have to do it the way they suggest.

What would you attempt to do if you knew you would not fail? There is no writer’s block. Open your mind to see what’s wrong. Don’t panic. Listen to your inner voice.

Don’t rush. Wait until your book is ready before submitting. Then get ready to be rejected. Every “no” means you are one step closer to a “yes”. Nothing in the world takes the place of persistence.

Be careful of the Internet. Write first. Ask yourself, What is the most important thing for you to do today? Don’t forget to celebrate at every turn. Be happy. We all want more, but be happy with the journey as it’s full of wonders.

“Why Write a Series?” at SleuthFest

“Seriously Series” with Joanna Campbell Slan at SleuthFest 2014

In choosing what to read, knowing a book is part of a series might convince you to buy it since there’s a certain degree of success involved. If you really love a book, you’re also happy to know there are more to come in a series. So readers gravitate to series for many reasons. “The richer the world you create, the richer the experience for your readers.”

What returns readers to a series? It feels like you’re revisiting an old friend. This offers a sense of comfort. Plus you know what you’re getting. Familiarity is at the heart of a series. Characters, setting, and occupation may be recurrent.

“You create a universe and populate it.” Do a street chart and a floor plan. Sensory details make the story rich for readers. Have a timeline for your characters. Determine the timing between stories, character ages, grades, and birthdays. “The best part of being an author is when readers believe your characters are real.”

Keep track of places as you write. If you have a fake town, get a map of a real town and change the names. Use it as a model for your town. In your story bible, put a snippet of background on each character, locations, stores in the town, along with stylistic notes such as the chapter heading. Include a style sheet for grammar and special items, such as how to put in craft instructions or recipes. This story bible may also include social issues, time of year, and more.

“Novels are about people. You don’t have a novel about scrapbooking. You have a novel about a character who does scrapbooking.”

If you have a scene that doesn’t go anywhere in a long novel, consider writing a short story. Short stories are also good for side issues, like pre-wedding details or for exploring secondary characters.

Poll your readers and ask what character they would like to see more prominent in your next story.

“Every strength overused is a weakness” in your character. Try to give each person a personal problem to overcome. What are they trying to work out? What are they worrying about? Make the characters different ages because then they’ll have different issues. Everybody has angst. Every now and then, your character’s mask should slip so the reader gets a glimpse of what’s there.

End every book with a cliffhanger. Solve the mystery in this story but start a new one. Ask yourself, what seed can I plant now that will bear fruit in a future book?

“The first line sells that particular title; the last line sells the next book.”

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Joanna is the author of the Kiki Lowenstein mystery series and the Jane Eyre Chronicles.

E-Book ABC’s at SleuthFest

SleuthFest 2014, Orlando

Third Degree Thursday opened the SleuthFest 2014 festivities at the beautiful Wyndham Grand Orlando Resort. I gave a presentation on “Writing is Revising” first thing in the morning, and then I listened to Neil S. Plakcy’s workshop on e-books. Workshops and panels follow. These are my interpretations and notes, and any misstatement is my error. Photos are viewable from my Facebook Page. Go there, Like my page if you haven’t already done so, then click on Photos. Next click on Albums and then SleuthFest 2014.

E-book ABC’s with Neil S. Plakcy

Neil said to learn your Word basics in terms of styles, formatting and headers. Understand the difference between a hard return and a soft return (shift-enter). In e-books, don’t use tabs or headings. “Write the best book you can if you intend to self-publish.” Take classes and workshops; join a critique group; get a manuscript critique; employ beta readers; do multiple revisions; join the Sinc Guppies; hire a professional editor.

To prepare your manuscript, proofread thoroughly. Check for page breaks and section breaks. A print version will need page numbers and headers. Don’t forget your copyright, acknowledgments, and dedication. The cover should be professional and eye-catching. Use royalty-free photos, and make sure the cover is readable at a small size. Hire an artist if you can’t do it yourself.

The jacket copy is the sales copy for online retailers. It is similar to the back cover copy on paperbacks. Marketing copy is to attract buyers. This may include endorsements. What is the hook for this book to get someone to want to buy it?

Metadata are keywords that readers use to search for your book. It may include terms relevant to the subgenre, location, subject matter, or theme. Go to Amazon and start typing in a keyword to see what pops up. This will tell you the most popular keywords.

Regarding file conversion, you could use the free Calibre software to save a Word doc as HTML. You want to use an Epub validator online to test before posting. Again, if you can’t do it for yourself, hire someone. Once your book is set, you upload it to the various sites. You may have to provide direct deposit information for your bank account. Often your book will be on sale within 24 hours. There is no cost to upload.

Amazon has several programs available, such as their KDP Select, Matchbook, Createspace, ACX, and Countdown. Royalties are often paid monthly after a 90 day delay. You can check your dashboard for up-to-date sales figures. Neil discussed royalties for the various e-book distributors. To determine the price for your book, see how much other books like yours are selling for. Determine your purpose. Is it to make money, to promote your work, or to provide information? What are the prevalent rates on the market today?

Promotion is important. You want to get reviews from other bloggers, Amazon customers, and Goodreads members. “Bloggers are the new reviewers these days.” Keep up with social media like Twitter, Facebook, LinkedIn, and Google Plus. Utilize photo sites like Pinterest and Tumblr. Promote your work at conferences, festivals, bookstores, and libraries when possible.

If you’re with an e-book publisher, they will likely have a list of reviewers, and this gives them an edge over self-published authors.

If you can, promote your work on sites like Book Bub and The Fussy Librarian. You need a minimum number of Amazon reviews for these sites.

Why give away free books? It helps gain readers. Use the sites above or run contests.

Neil uses Untreed Reads for distribution to various sites like Overdrive. You can opt out of the sites you don’t want them to do. They also sell through overseas vendors.

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Neil is the author of several mystery series including his latest title, Genie for Hire–a fun, magical mystery with a genie detective.

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Tomorrow, check out my post on “Writing the Cozy Mystery” at the How To Write Shop. Then stay tuned for a recap of Joanna Campbell Slan’s talk on “Seriously Series.”

My Review of Nancy J. Cohen’s “Writing the Cozy Mystery”

Thanks to DL Fernandez for his great review of my instructional guide, Writing the Cozy Mystery.

Plotting Murder Among Friends

Join our imaginary conversation in a restaurant between two mystery writer friends:

Writer A: “I need to kill somebody while they’re getting a facial.”

Writer B: “How are you gonna do it?”

Writer A: “I’d like to use poison.”

Writer B: “You can’t involve the beautician. That would be too obvious.”

Writer A: “I know. What if my victim has one of those mud masks applied, and she has to lie there with a towel on her face for ten minutes or so? The beautician might leave for a few moments, at which time somebody can come in and smother the woman?”

Writer B: “Smothering works, but it doesn’t use poison. What if the killer taints the mud instead?”

Writer A: “Then the beautician would have to wear gloves when applying it so she wouldn’t be affected.”

Writer B: “How long do you want the victim to take to die? You’ll need the poison to be fast acting if she’s dead when the aesthetician returns.”

Writer A: “Yes, it should be quick. I have a book on poisons at home. And I don’t want it to be immediately evident to the cops that the woman died from unnatural causes.”

Strange Male Voice: “Are you talking about us, ma’am?”

Writer A and B glance up. Two policemen are standing by their table.

Cop A: “You’ll need to come to the station, miss. The customer in the next booth says you’re planning a murder.”

Writer A glances at their nosy neighbor. “We’re mystery writers. I’m talking about my next book, Fatality by Facial. Here, have a bookmark.”

Cop B: “No kidding? You know, I’ve always wanted to write a mystery. How do you get published? Do I need an agent?”

Writer A and B abruptly get up, pay their tab, and leave after exchanging bemused glances.

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So if you were the plotting partner, how would you suggest doing the deed?

Hanging By A Hair Top Pick Review

Here is one of the early reviews in for Hanging By A Hair, #11 in the Bad Hair Day Mysteries coming in April from Five Star.

Night Owl Reviews Top Pick—5 Stars!

http://www.nightowlreviews.com/v5/Reviews/Merrynoelle-reviews-Hanging-By-A-Hair-by-Nancy-J-Cohen

The twists and turns will keep you guessing to the end and just about the time you think you have it all figured out she surprises you by steering you away with another clue. The author is always keeping you guessing as to where the story will lead you next. Ms. Cohen has just joined the list of my favorite authors and I look forward to reading the other books she has written. I hope you find Hanging by a Hair as great as I did.

Marla Vail, owner and operator of the salon Cut N’ Dye, and her husband, Detective Dalton Vail a homicide investigator, moved into Palm Valley recently following their recent marriage. They are attending their first Home Owners Association meeting when Dalton stands up to the Board president, Alan Krabber, for breaking the association rules after forcing another resident to comply with one Alan himself was breaking. After the meeting the man makes a suggestive offer to Marla within Dalton’s hearing followed by some very bigoted and derogatory remarks and Dalton loudly puts Alan down. Unfortunately for Marla and Dalton, Alan was their neighbor and a bigot and religious fanatic. To say life has its trials and tribulations in Palm Valley is an understatement.

The following day Alan hires someone to erect a fence and plant some trees. The problem is that he is having the fence put on the Vail’s side of the property line and is planning on planting trees whose roots will quickly grow into the pipes of their sprinkler system. After another loud shouting match between Dalton and Alan, which was heard by neighbors, Dalton threatened to go to the zoning board regarding Alan’s lack of property survey, building permits, and the workers’ failure to have a business license. The following day Alan Krabber is found dead, hanging from his second story banister railing. Dalton is removed from the case and neighbors are quick to tell the police of Dalton’s confrontations with Alan and the heated words they exchanged. Dalton is one of many named a person of interest. How on earth was such a vile man elected president of the HMA board?

Suddenly their quiet community is a hotbed of liars, thieves and a murderer who has not finished. Marla must be careful as she tries to prove to her husband’s new partner that he had nothing to do with the murder of Alan. The killer is watching and Marla is starting to become an unwanted nuisance that needs to be permanently removed. The body count is rising and Marla is finding more suspects every day. Can she figure this out, prepare the first Seder in their new home, cope with her mother and her on again, off again relationship with her crass and obnoxious boyfriend, and all the drama going on at the Cut N’ Dye?

Hanging by a Hair is the latest in the Bad Hair Day Mystery series, but is written in such a way you can easily read as a standalone novel. Not so good for me is the fact I fell in love with Marla and Dalton and their extended family and friends. Now I need to get the other books in the series to see if they are all this fascinating. The characters in the book are very well developed and balanced with enough good and bad traits to make them believable. Nancy Cohen has provided numerous clues, both blatant and subtle, to keep you invested in the story.

—Night Owl Review by MerryNoelle

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Book Blurb for Hanging By A Hair

Marla’s joyous move to a new house with her husband, Detective Dalton Vail, is marred by their next-door neighbor who erects an illegal fence between their properties. When Dalton reminds the man of the local permitting laws, tempers flare—and worse, the neighbor is found dead the following day. Dismayed when Dalton is removed from the case due to a conflict of interest, Marla decides it’s up to her to find the killer. Can the intrepid hairstylist untangle the clues and pin down the culprit before he strikes again?

Book Trailer: http://youtu.be/gv5ldn9uw7I

Add to Goodreads: https://www.goodreads.com/book/show/18351891-hanging-by-a-hair

Order Now at Amazon or B&N

Preparing for a Conference

How long does it take to prepare for a conference? Soon I’ll be heading to SleuthFest in February, Lake County BookFest in March, Malice Domestic in April, the Florida Library Association Convention in May, and Mystery Writers Key West Fest in June.

It can take me several weeks to get ready for each event and another couple of weeks to decompress and get caught up upon my return home. That’s a lot of time lost, not to mention money for gas, lodgings, registration fees, promo materials, etc. However, it’s time and money well spent from the benefits you receive by meeting other authors, booksellers, fans, and industry personnel.

Conferences necessitate a lot of preparation, especially if you’re going as a speaker. Aside from determining your particular goals for this event—i.e. attending specialized craft sessions, learning about new publishing options, meeting editors, making new author friends, greeting fans—there’s the physical prep. Here’s a checklist of things to consider.

Prepare for your talks. If you’re a panelist, it can be easier because you might not have to do much prep other than jotting down some notes about the points you want to get across. Moderator-run panels in general mean more work for the moderator but less work for the panel guests, unless you are each expected to present your material for xx minutes.
If you are conducting a workshop on your own, you’ll need to compose or update your material and get copies made of handouts.
If you’re speaking on different topics, assemble each handout in a separate manila envelope to keep them organized.
Order business cards unless you have them already. Consider updating them with QR codes or with your social network URLs.
Design, order, and pack brochures, bookmarks, and/or postcards about your books. Bring along display containers so they don’t get strewn across the tables.
Design, order, and pack swag for the promo tables or goody room. These are items such as magnets, pens, door hangers, candy, and other giveaways.
If you are driving, toss a box of extra books into your trunk in case the on-site bookseller doesn’t get your books in time or is unable to obtain copies of a particular title.
Bring a checkbook in case the bookseller offers to sell you leftover stock at a discounted price.
Pack a book or two to display at your presentations and panels.
Consider giving a couple of books away at the Q&A sessions for your talks.
If you’re donating a raffle basket, either get your materials to the coordinator ahead of time or bring the basket prepared and ready to go.
Bring a signup sheet for your newsletter to put out at signings.
Print out the conference workshop schedule and highlight your appearances. List these on your website and other online sites and include these papers in your suitcase.
Bring a highlighter along so you can go through the conference schedule and mark sessions you want to attend.
Print out contact info for friends you want to meet at the conference.
Decide which outfits to wear to the different events. Business attire for daytime, dressier clothes for evening? Don’t forget matching shoes, handbags, and jewelry.
Determine what gadgets to bring along: iPad or Laptop? Kindle or Nook? Camera to take photos for your blog? Charging devices?
Pack a notebook to take notes. Later, write blogs about the sessions you attended to share your knowledge.
Include Sharpie pens for signing books and ballpoint pens for note taking.
If you belong to a professional writing organization, bring along chapter brochures to hand out to potential members.

And the countdown begins. What else would you add to this list?

Building Reader Loyalty

Barbara Vey was the guest speaker at the February 2014 meeting of Florida Romance Writers.

As Contributing Editor for Publishers Weekly, Barbara Vey brings readers and writers together with her popular Beyond Her Book blog. An avid reader as well as a blogger, Barbara spoke about how authors can build and retain their readership.

“Think in terms of one reader at a time,” she advised listeners. Here are her pointers for gaining and retaining readers. Any mistakes in paraphrasing or interpretation are mine.

Find a common ground with your readers and form a community. How can you do this? By branding yourself. Be consistent with your brand. Use your author name and brand for everything.

“You are your product. You are a business. Act like it.” Avoid religion, politics, or anything controversial so you don’t alienate people.

“Be prepared when you go out in public. Carry copies of your books, bookmarks, and business cards. Talk to people everywhere, i.e. restaurants, bookstores, airplanes, the supermarket. Ask folks what they like to read, get a discussion going, and then mention you’re an author.”

“Visit and comment when people mention you online in tweets, posts, etc. Show that you have noticed and are paying attention.”

If you get a good review or a reader makes a positive comment on your work, be polite and say “I’m so glad you enjoyed my book. Thank you.” But don’t go near a negative reviewer.

Be seen on Goodreads, LinkedIn, Pinterest, Instagram, Twitter, Facebook, YouTube. Talk about fun and interesting things rather than your books all the time. On Facebook, focus on your Author page and not on your personal page.

For unpublished writers, “the time to start marketing is before you publish your book.”

Re advice others will give you: “Listen to what people say and then pick what applies to you.”

“Be yourself. Talk like you’re talking to friends. Be friendly, ask questions, reply and retweet.”

Don’t have someone else do your posts and lie about it. If you have an assistant, for example, have them identify that they are posting on your behalf. Don’t let them pretend to be you.

Use hashtags during TV shows, sports events, elections etc. and tag people with the @ symbol.

Don’t use foul language or talk politics/religion, or you’ll always offend someone.

Map out your plan of action for the day and do what needs to get done.

“Follow people who are fun and who say interesting things” to learn what they do.

Comment. Like. Share. If you Like someone’s FB post, you’ll keep seeing their posts in your newsfeed.

Help each other out. Link to websites in blogs when you mention someone. Everyone MUST have a website. Make sure your About page shows something interesting and unique about you.

Post daily, share yourself, and ask readers their opinions.

“Giveaways are huge.”

Promote others. If you promote them, they’ll promote you. Barbara especially loves the romance community because “everyone helps everyone else.”

If you build your community, readers will come and they will stay.

“If you want to be successful, consider this a career.”

Tell people about your writing and let them make the decision about what they read. Don’t make assumptions, like a guy won’t want to read your book. You never know what will appeal to someone.

What do Readers want?

“Series that pull you in so the characters become like your family.”
“Respect for the reader.”
“Consistent writing.”
“Authors must have a warmness, or at the very least, politeness.”

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An avid reader, Barbara consumed a book a day before taking on the glamorous life of a roving reporter. Traveling all over the United States to conferences from Romance to Thrillers, Mysteries to Horror, Historicals to Comic Con, Barbara has even broken through the barrier into the entertainment industry by covering Red Carpet Events and interviewing the likes of Richard Dean Anderson, Joshua Jackson, Joss Whedon, Chris Evans and others. But her love of Romance keeps her grounded while she offers readers a place to step away from life’s daily trials to take a positive journey through the world of books.

Website: http://barbaravey.com/
Blog: http://blogs.publishersweekly.com/blogs/beyondherbook/
Reader Events: http://www.readerevents.com/
Facebook: https://www.facebook.com/barbaravey
Twitter: @BarbaraVey

If you’re a reader, what do you want from an author?

When Your Characters Torment You

Characters can torment you, the writer, for a variety of reasons. Secondary characters may want to have their stories told. Main characters might whisper in your ear to tell their tale. And when you’re in the midst of spinning your web of deceit, the characters live within your head, unwilling to let you go.

Silver Serenade is an example of main characters who wanted their story to be heard. Rookie assassin Silver Malloy and desperate fugitive Jace Vernon are both after the same man, terrorist leader Tyrone Bluth. Silver’s assignment is to kill the man while Jace needs Bluth alive to prove his innocence. For Jace—a diplomat turned desperado and a crack pilot—bigger political issues are at stake that could lead to galactic war. For Silver, the issue is personal. Tyrone’s Marauders destroyed her family and her research. Revenge fills her heart, and she’s vowed nothing will stop her from her goal. Forced to team up in their pursuit, Silver and Jace realize that when they catch Bluth, one of them must yield.

These characters whispered in my ear to tell their tale until I couldn’t ignore them any longer. They’d been the subject of my option book after I wrote four scifi romances for Dorchester. As the market for futuristics took a dive, Dorchester turned down this fifth title. Years passed, and the cycle came around. Paranormals and its various subgenres made a resurgence. I finished Silver Serenade and sold it to The Wild Rose Press. Finally, their story was done.

Now I’m in the throes of torment again. I am fifty pages away from finishing Peril by Ponytail, my twelfth Bad Hair Day mystery. When I go to bed at night and when I wake up in the morning, the characters are swirling in my head. What’s going to happen in the next scene? Am I considering all the angles? Could I be forgetting to follow through on one of the suspects? Did I remember to have a funeral service for the first victim? What about his wife, who stands to gain a substantial inheritance from his death? Did we examine this motive in the course of the story? How will Marla and Dalton find their way through the maze of underground tunnels in the mine scene?

And always, there’s the underlying anxiety—Will I have enough to reach my word count?

I am driven to finish this story. The characters won’t let me have any peace until we’re done.

Does this happen to you?

Poison: Friend or Foe?

Poison: Friend or Foe?

At the American Museum of Natural History in New York City is an exhibit called The Power of Poison. First we entered a section on Poison in Nature, where plants and animals may use poisons as a natural defense. For example, the golden poison frog from the Chocó Forest is highly toxic. It almost looks like a porcelain figurine until you see it breathing. Native humans use the frog’s toxin to make poison darts. This poison stops nerves from transmitting impulses. But don’t fear frogs; this particular species gets its toxicity from the diet it eats, likely beetles.

Plants have natural defenses, too. Think about poison ivy or other plants you touch that cause an allergic reaction. And some plants are so toxic that even the smoke from burning them can be harmful. So how can some animals eat toxic plants and not feel the effects? Howler monkeys eat toxic leaves, but they also eat clay that binds poisons.

The next section describes Poisons in Myth & Legend. Snow White, the witches of Macbeth, Emperor Qin, and the Mad Hatter are displayed. The latter doubtless got its name because hat makers were exposed to dangerous mercury levels during the manufacturing process. Some poisons can mimic death, hence the legend of Snow White and also Romeo and Juliet.

Villains & Victims talks about famous people like Cleopatra. How did she really die? And was Lucrezia Borgia an infamous poisoner like her reputation claims? Who are some famous authors who employed poisons in their tales? Agatha Christie mysteries, Sherlock Holmes, and Harry Potter are some of the stories mentioned.

Detecting Poison has a live demonstration. We moved past this to sit at the interactive displays at Poison by Accident to solve a mystery at three stations as to what had accidentally poisoned each victim. A family pet, a British sea captain named Captain Cook, and an owl were the victims. Clues were in sight for you to detect through observation at the scene. I got all three correct!

The most interesting section was Poison for Good to find cures for diseases. For example, a drug made from a Gila Monster’s venom is used to treat Type II diabetes. While yew tree needles can be deadly, a chemical found in the bark helps provide an anti-cancer medicine. Research is providing more treatments and hope for future cures.

Visit http://amnh.org/poison to learn more about the role of poisons in nature, human history, medicine, myth and legend.

View all the photos here: http://fw.to/00nuTlP

Category: Blog

What I Wish Someone Had Told Me

“Why Write a Series?” at SleuthFest

E-Book ABC’s at SleuthFest

My Review of Nancy J. Cohen’s “Writing the Cozy Mystery”

Plotting Murder Among Friends

Hanging By A Hair Top Pick Review

Preparing for a Conference

Building Reader Loyalty

When Your Characters Torment You

Poison: Friend or Foe?

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